Jamie Genevieve is a Scottish makeup artist and founder of cosmetics brand VIEVE, whose channel covers everyday beauty and skincare through the practical lens of someone who has built products from the ground up. That founder experience means her reviews tend to sit closer to formulation than most creators' opinions do.
Jamie Genevieve has reviewed 83 products. Of the ones she gives a clear yes or no to,she approves 99%. The products she rates highest and brings up most are Curel Deep Moisture Spray, Rhode Glazing Milk Ceramide Facial Essence and Benefit 24-Hour Brow Setter Clear Brow Gel.
She has reviewed 9 moisturizers and approved 8 of them. The ones she rates highest are La Roche-Posay Cicaplast Baume B5, Rhode Barrier Butter Intensive Moisture Balm and L'Oreal Age Perfect Cell Renewal Midnight Cream.
She has reviewed 8 eye makeup and approved 6 of them. The ones she rates highest are Benefit 24-Hour Brow Setter Clear Brow Gel, Benefit Gimme Brow+ Volumizing Eyebrow Gel and Benefit Goof Proof Brow Powder.
She has reviewed 7 haircare products and approved 7 of them. The ones she rates highest are Living Proof Perfect Hair Day Advanced Clean Dry Shampoo, Living Proof Scalp Care Density Serum and Redken Acidic Bond Repair Shampoo.
She has reviewed 6 mists and essences and approved 6 of them. The ones she rates highest are Curel Deep Moisture Spray, Rhode Glazing Milk Ceramide Facial Essence and Charlotte Tilbury Magic Hydrator Mist Radiant Skin Rescue Essence.
She has skipped 1 of the 83 products she has reviewed. The ones she is clearest about are Stanley Cup 20 oz Cream.
Products where their take diverges from the rest of the gurus.
All 83 products Jamie Genevieve has reviewed, grouped by product type. Click a product to see the full guru consensus.
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Subscribe to the digestJamie Genevieve is not affiliated with, and does not endorse, The Guru Index. Every quote on this page comes from her public YouTube videos, linked at the timestamp. Verdicts and approval stats are our editorial read of what she said. "Guru" is a title we award, not a sign of any affiliation.