Benefit POWmade Brow Pomade: a Guru Score of 84% from 2 experts

What the gurus are saying.

Every take we've logged from this product's reviews across YouTube. Click any row to watch the moment they said it.

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✓Yay

"I use the Benefit POWmade Brow Pomade. It's a colored eyebrow gel, so it helps fill in the rest of my eyebrows. Because it's a little bit of a shaping pomade, it's very soft. The hold it has does help. [...] I brush my brows upwards, and they like to go in all different directions, so this helps bring some neatness."

All 2 takes from Kelly Driscoll

GRWM YouTube Creator Collective 2025 | Skincare, Hair, Makeup + Outfit!

"I'm using the Benefit POWmade Brow Pomade. The color is 4.5, and it's a dark brown eyebrow gel. I use this angled brush, and this is what I'm using to fill in my eyebrows. I'm doing really soft strokes here, filling in the rest of my eyebrow after giving it some shape and guidance with the pencil."

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"I use the Benefit POWmade Brow Pomade. It's a colored eyebrow gel, so it helps fill in the rest of my eyebrows. Because it's a little bit of a shaping pomade, it's very soft. The hold it has does help. [...] I brush my brows upwards, and they like to go in all different directions, so this helps bring some neatness."

HotandFlashy

1.23M subs

✓Yay

"For that, I love Benefit Brow Oomph Pow Made [...] in neutral blonde. I use this with this Anastasia brow brush because it gives me a little spoolie and the tiniest little angled brush on this end. I just dip it in and then it has this nice scraper thing so you don't end up with too much on your brush. You can create hair-like strokes with it and you can also color in your brows. It's waterproof and it is not going anywhere until you take it off with your oil-based makeup remover."

What the evidence says.

Independent of what the gurus think, this is what the published research supports about the main active ingredients here.

Sunscreen filters

Sun protection is the best evidenced way to slow visible ageing, and the filters are what does the work. Mineral and chemical filters both protect when a product is applied thickly enough and often enough, which is where most people fall short rather than on the choice of filter.

Source: DermNet

Frequently asked.

What is Benefit POWmade Brow Pomade?

A colored brow pomade designed to fill in and define brows, with a built-in scraper on its side for controlling how much product you pick up.

Is Benefit POWmade Brow Pomade worth it?

Yes. All 2 gurus who reviewed it give it their stamp of approval, for a Guru Score of 84%.

What is Benefit POWmade Brow Pomade's Guru Score?

Benefit POWmade Brow Pomade holds a Guru Score of 84%. That is our read on how warmly the experts talk about it, based on the verdicts of 2 expert reviewers we have collected.