Glossier

Glossier Boy Brow.

Eye Makeup

About this product

A tinted eyebrow pomade designed to create soft, fluffy, natural-looking brows with a smooth, opaque finish.

Full ingredients

Water (Aqua), Beeswax (Cera Alba), Butylene Glycol, Copernicia Cerifera (Carnauba) Wax, Propylene Glycol Stearate, Glyceryl Stearate, Stearic Acid, Isostearic Acid, PVP, Dimethicone, Tromethamine, Oleic Acid, Silica, Polybutene, Lecithin, Cellulose Gum, Xanthan Gum, Glyceryl Laurate, Sorbitan Laurate, Atelocollagen, Isopropyl Titanium Triisostearate, Propylene Glycol Laurate, Polymethyl Methacrylate, Magnesium Aluminum Silicate, Polysorbate 20, Sodium Hyaluronate, Sodium Dehydroacetate, Caprylyl Glycol, Hexylene Glycol, Phenoxyethanol, Disodium EDTA, Mica, Iron Oxides (Ci 77491, Ci 77492, Ci 77499), Titanium Dioxide (Ci 77891), Ultramarines (Ci 77007), Manganese Violet (Ci 77742), Ferric Ferrocyanide (Ci 77510), Chromium Oxide Greens (Ci 77288), Chromium Hydroxide Green (Ci 77289)

Guru Score

80%

Yay

3 experts · Moderate agreement

What the gurus are saying

The opaque lavender shade opens up the eyes and applies smoothly, and the pomade itself caught the wave of the fluffy brow trend when it launched in 2015, quickly becoming one of Glossier's most popular products. Gurus praise how well it works over brow gels and waxes, delivering the natural, full brow look without harsh definition. It earned its cult-favourite status as a go-to for anyone wanting effortless brow coverage.

Synthesized from 3 expert reviews · most recent take November 2025

What they liked

Opaque colour that opens up the eyes
Smooth application
Shapes and holds brows fluffy and natural

What they flagged

Feels like moisturiser with minimal hold

Best for

Men

Type

Eye MakeupBalm & ointment

Key actives

Hyaluronic acid

Formula notes

Fragrance-freeNo drying alcohol

Where to buy

Sephora → Amazon → Google →

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Scan it in the shopFree iPhone app. Scores in the aisle.

What the gurus are saying.

Every take we've logged from this product's reviews across YouTube. Click any row to watch the moment they said it.

All takes Yay takes Nay takes Mixed takes Hide sponsored

Dr Dray

2.69M subs

✓Yay

"This is the Glossier Boy Brow in [...] the lavender shade. I love this because it's lavender and it's opaque and it's a smooth application. I just put it on the upper inner eyelid area close to my lashes and it really helps open up the eyes."

Top Pick: pencil

All 3 takes from Dr Dray

My Go-To Everyday Makeup 💄 (and Skincare Tips You Need to Know!)

September 2021 MONTHLY FAVORITES | SKIN CARE, BOOKS, MOVIES | Dr Dray

"I've been using it since early August because it gets a lot of hype, but I see no difference. The texture feels just like moisturizer and [...] I really don't find that it does anything. [...] To me, this is just a sticky moisturizer."

Vlog: WHAT'S IN MY BATHROOM| Skin care products I am using | Dr Dray

"Glossier sent me their Boy Brow. [...] Everybody always talks about how great this is, and in my opinion I have been using it for a couple of months now. In my opinion, this is like just some lotion in a tube. I don't get the hype with this."

James Welsh

1.58M subs

✓Yay

"Products like the Milky Jelly Cleanser, Boy Brow, the Cloud Paint became instant hits upon release, cementing Glossier's reputation as the beauty brand for a new generation of beauty enthusiasts."

All 2 takes from James Welsh

Why Does Glossier Suddenly Hate Millennials? - Behind Glossier's Desperate Gen Z Re-Brand

"Products like the Milky Jelly Cleanser, Boy Brow, the Cloud Paint became instant hits upon release, cementing Glossier's reputation as the beauty brand for a new generation of beauty enthusiasts."

The Fall Of The Ultimate ‘Girl Boss’ Beauty Brand - Glossier - Behind The Beauty

"Boy Brow, the eyebrow pomade that was released in late 2015 and quickly became a cult favourite and one of their most popular products to date. It caught the trend that has just started, which is all about having like really nice, big, fluffy, natural brows."

Robert Welsh

1.11M subs

✓Yay

"I love them for their eyebrow product. Their brow flick pen is [...] one of the best ones that goes over like brow waxes and brow gels and things like that, really really nice."

What the evidence says.

Independent of what the gurus think, this is what the published research supports about the main active ingredients here.

Sunscreen filters

Sun protection is the best evidenced way to slow visible ageing, and the filters are what does the work. Mineral and chemical filters both protect when a product is applied thickly enough and often enough, which is where most people fall short rather than on the choice of filter.

Source: DermNet

Humectants and emollients

Ingredients like these draw water into the surface layers and slow how fast it leaves. The evidence is for comfort, softness and hydration rather than for changing the structure of the skin.

Source: DermNet

Frequently asked.

What is Glossier Boy Brow?

A tinted eyebrow pomade designed to create soft, fluffy, natural-looking brows with a smooth, opaque finish.

Is Glossier Boy Brow worth it?

Yes. All 3 gurus who reviewed it give it their stamp of approval, for a Guru Score of 80%.

What is Glossier Boy Brow's Guru Score?

Glossier Boy Brow holds a Guru Score of 80%. That is our read on how warmly the experts talk about it, based on the verdicts of 3 expert reviewers we have collected. At least one expert has named it a Top Pick in its category.