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Huda Beauty

Huda Beauty Mascara.

Huda Beauty Mascara
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Eye Makeup
About this product

A volumizing mascara with a creamy formula and plastic brush designed to thicken lashes and deliver color in one coat.

Full ingredients

Water/​Aqua/​Eau, Beeswax/​Cera Alba/​Cire D'Abeille, Stearic Acid, Helianthus Annuus (Sunflower) Seed Wax/​Helianthus Annuus Seed Cera, Glyceryl Behenate, Acacia Senegal Gum, Polyglyceryl-6 Distearate, Vp/​Eicosene Copolymer, Copernicia Cerifera (Carnauba) Wax/​Copernicia Cerifera Cera/​Cire De Carnauba, Propanediol, Aminomethyl Propanediol, Stearyl Stearate, Glyceryl Caprylate, Stearyl Palmitate, Hydrogenated Starch Hydrolysate, Methyl Methacrylate Crosspolymer, Hydroxyethylcellulose, Paraffin, Cetyl Palmitate, Cetyl Stearate, Panthenol, Polyglyceryl-6 Polyricinoleate, Laureth-20, Glycerin, Butylene Glycol, Caprylhydroxamic Acid, Magnesium Stearate, Behenic Acid, Microcrystalline Wax/​Cera Microcristallina/​Cire Microcristalline, Arachidic Acid, 1,2-Hexanediol, Palmitic Acid, Disodium Phosphate, Polysorbate 60, Sodium Phosphate, Phenoxyethanol, Potassium Sorbate, Iron Oxide Ci 77499

More from Huda Beauty 28 products · Guru Score 85% →

Guru Score

64%

Mixed

5 experts · Moderate agreement

What the gurus are saying

The formula delivers noticeable thickening and rich black color, and some gurus praise how easily it washes away with water compared to earlier Huda mascaras. However, several experts found the formula too heavy and creamy, causing lashes to droop or lose curl, which means those with fine or already-flat lashes may want to test it first. Those with naturally curly lashes or who want defined bottom lashes may find it worth trying despite the plastic brush, though easing into the application technique helps.
Synthesized from 5 expert reviews · most recent take October 2024

What they liked

  • Removes easily with water
  • Builds chunky volume on lower lashes
  • Rich black colour

What they flagged

  • Heavy formula weighs lashes down
  • Too creamy, lacks fluidity for movement
  • Plastic brush takes getting used to

Type

Eye MakeupLiquid

Formula notes

Fragrance-freeNo drying alcohol

Where to buy

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What the gurus are saying.

Every take we've logged from this product's reviews across YouTube. Click any row to watch the moment they said it.

All takes Yay takes Nay takes Mixed takes Hide sponsored
~Yay
"Huda has smashed it when it comes to how black these lashes look. It's not as easy as it looks basically, because a black eyelash, a black black eyelash mascara for Caucasians is actually very different to a black mascara for us. We need black black black because it's got to sit against our skin and actually be visible."
~Nay
"It is very thickening but it's extremely heavy and wet so if you are like me and you have a problem with your lashes falling flat um not holding a curl or just like you know being weighed down you're not going to like this at all"
~Mixed
"There's a nice mascara, but it has weighed down my lashes a little bit. [...] It's a nice mascara, it hasn't done anything extra, and I wish the formula was a little bit different. It's almost too creamy. I don't know, I needed it to be more fluid for that movement, a little bit more."
~Mixed
"I have tried it already and it is fab. My only gripe is that it's a plastic brush and I always struggle with a plastic brush, but this mascara is really really nice. Definitely better than her previous mascara, the Legit Lashes is kind of notoriously difficult to get off, this one is not. It melts away just with water. It feels really nice, nice and black. You just need to take your time a little bit with the brush if you're not used to a plastic brush."
~Yay
"This is the Huda Beauty mascara, it curls my lashes upwards. The lashes are on point."
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"This is the Huda Beauty mascara, it curls my lashes upwards. The lashes are on point."
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"This is the new one coat mascara that Huda has also been talking about on Instagram. I love love love this."

What the evidence says.

Independent of what the gurus think, this is what the published research supports about the main active ingredients here.

Humectants and emollients

Ingredients like these draw water into the surface layers and slow how fast it leaves. The evidence is for comfort, softness and hydration rather than for changing the structure of the skin.

Source: DermNet

Frequently asked.

What is Huda Beauty Mascara?

A volumizing mascara with a creamy formula and plastic brush designed to thicken lashes and deliver color in one coat.

Is Huda Beauty Mascara worth it?

The gurus mostly approve it, but with enough reservations to keep it in the middle at a Guru Score of 64%.

What is Huda Beauty Mascara's Guru Score?

Huda Beauty Mascara holds a Guru Score of 64%. That is our read on how warmly the experts talk about it, based on the verdicts of 5 expert reviewers we have collected.

Cheaper alternatives the gurus rate.

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