Minimalist Niacinamide 10% is a serum concentrate with 10% niacinamide, formulated to support skin barrier function and reduce excess oil.
Aloe Vera Juice, Niacinamide, Dimethyl Isosorbide, Propanediol, Ethoxydiglycol, Zinc Pca, Phenoxyethanol, Ethylhexylglycerin, Hydroxyethylcellulose, Pullulan, Xanthan Gum, Sclerotium Gum, Lecithin
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Guru Score
The Guru Score: every expert's verdict on a product, in one simple number.
Under the score you'll see how many experts weighed in, or "Early verdict" while only a few have. Paid takes count for half in the score.
Guru Certified means at least 6 experts, a score of 85% or more, and almost no Nays.
How we score →Mixed
3 experts · Moderate agreementWhat the gurus are saying
The aloe vera juice base creates an anti-inflammatory formula that experts value for sensitive skin. Experts split on the 10% concentration: some prefer the brand's 5% version, while others rate the 10% highly and report it works across all skin types.
What they liked
What they flagged
Every take we've logged from this product's reviews across YouTube. Click any row to watch the moment they said it.
Independent of what the gurus think, this is what the published research supports about the main active ingredients here.
Niacinamide has evidence behind it for redness, uneven tone and supporting the skin barrier, and it is usually well tolerated even by skin that reacts to most things.
Source: DermNet
Minimalist Niacinamide 10% is a serum concentrate with 10% niacinamide, formulated to support skin barrier function and reduce excess oil.
The gurus are split. 1 of the 3 gurus give it their stamp of approval while 2 would skip it, which lands it in the middle at a Guru Score of 64%.
Minimalist Niacinamide 10% Serum holds a Guru Score of 64%. That is our read on how warmly the experts talk about it, based on the verdicts of 3 expert reviewers we have collected. At least one expert has named it a Top Pick in its category.
Minimalist Niacinamide 10% Serum is generally suited to oily skin, sensitive skin and acne-prone skin.
Lower-priced products in the same category that the experts still rate highly.
See how they stack up →Other products the same gurus have weighed in on, plus more from this brand and category.
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