NYX

NYX Primer.

Eye Makeup

About this product

An eye primer with a doe foot applicator designed to prep eyelids for eyeshadow application.

Full ingredients

Isododecane, Trimethylsiloxysilicate, Isohexadecane, Dimethicone, VP/Hexadecene Copolymer, Silica Dimethyl Silylate [Nano], Silica Dimethyl Silylate, Phenyl Trimethicone, Polyglyceryl-3 Diisostearate, Polyethylene, Glycerin, Triethyl Citrate, Alumina, Caprylyl Glycol, Disteardimonium Hectorite, Ethylhexylglycerin, Tocopheryl Acetate, Pentaerythrityl Tetra-Di-T-Butyl Hydroxyhydrocinnamate, Sorbic Acid, Phenoxyethanol, Ci 77491, Ci 77492, Ci 77499/Iron Oxides, Ci 77891/Titanium Dioxide, Mica

Guru Score

82%

Yay

3 experts · Moderate agreement

What the gurus are saying

Eyeshadow lays down smoothly and blends beautifully with this primer. It's been positioned as a drugstore alternative to Rare Beauty's eyelid primer, complete with a doe foot applicator but without tinting the lids as much. Reviewers also note how easy it is to apply.

Synthesized from 3 expert reviews · most recent take August 2026

What they liked

Easy to use
Shadows lay down smoothly
Doe foot applicator

What they flagged

Minimal lid tinting

Type

Eye MakeupCream

Key actives

Vitamin E

Formula notes

Fragrance-freeNo drying alcohol

Where to buy

Amazon → Google →

Opens a store search. We may earn from these links.

Scan it in the shopFree iPhone app. Scores in the aisle.

What the gurus are saying.

Every take we've logged from this product's reviews across YouTube. Click any row to watch the moment they said it.

All takes Yay takes Nay takes Mixed takes Hide sponsored

MissBudgetBeauty / Mikhila McDaid

99k subs

✓Yay

"I used the eye primer from NYX as well as the Orin brow pencil."

HotandFlashy

1.23M subs

✓Yay

"The Nyx Ultimate Shadow and Liner Primer is a great product. It comes with a doe foot applicator, and even though it comes out looking like it's a shade and it does come in shades, it doesn't really color your eyelids as much as the Rare Beauty one does. Eyeshadows just blend over it so beautifully."

All 5 takes from HotandFlashy

Holiday Party Makeup with Easy Long-Wear Red Lip! Tips & Tricks for Mature Women!

"I have a new Holy Grail eye primer you guys. If you don't use an eyelid primer I would definitely suggest that you get one and use it because it helps to keep your eyeshadow in place, keep it from creasing, it gives you better color payoff with your eyeshadow, and it helps them to blend better. The NYX Ultimate Eye Shadow and Liner Primer is my new Holy Grail this year."

NEW Hot Summer Glow GRWM! NEW Awesome Sunscreen!

"I really really like this NYX ultimate lid and liner primer. It was really easy to use, went on really nicely. The eyeshadows really went on beautifully over this, they blended out really nicely, the color payoff was really good, and the staying power is incredible. The eyeshadow is the one thing on my face that looks just applied, like it was eight hours ago."

LA Trip Behind-The-Scenes | Makeup Try-On | Mysterious Helicopter VLOG!

"I'm going to use the Nyx ultimate lid primer on here."

FAVES + Fails! Best Summer Sales, Makeup, Skincare & Home! July 2023

"This is really really good eyeshadow primer. I just like really love this. It helps your shadows to lay down so smoothly and blend out so nicely and it's got a little doe foot applicator which I love about it. So you just put some blend some onto your eyelids and then wait a few seconds for it to dry, apply your eyeshadows and it keeps your eyeshadows looking so pigmented and so perfectly blended."

BEST Makeup of 2023! Drugstore + High End | Mature Beauty!

Nipun Kapur

412k subs

✓Yay

"Make sure it's very very lightweight. I used to use the elf putty primer, I have used the Nyx marshmallow, they just are very very heavy. Go in with a primer that is light, drop your skin may instantly absorb it, like this one from NYX, it's really really good."

What the evidence says.

Independent of what the gurus think, this is what the published research supports about the main active ingredients here.

Sunscreen filters

Sun protection is the best evidenced way to slow visible ageing, and the filters are what does the work. Mineral and chemical filters both protect when a product is applied thickly enough and often enough, which is where most people fall short rather than on the choice of filter.

Source: DermNet

Vitamin E

Vitamin E is an antioxidant, and it is often in a formula to keep the other ingredients stable rather than as the active itself. It pairs well with vitamin C, though on its own the evidence for visible change is limited.

Source: NIH, National Library of Medicine

Frequently asked.

What is NYX Primer?

An eye primer with a doe foot applicator designed to prep eyelids for eyeshadow application.

Is NYX Primer worth it?

Yes. All 3 gurus who reviewed it give it their stamp of approval, for a Guru Score of 82%.

What is NYX Primer's Guru Score?

NYX Primer holds a Guru Score of 82%. That is our read on how warmly the experts talk about it, based on the verdicts of 3 expert reviewers we have collected.