A tinted lip butter from Rare Beauty in the shade Loved, designed to moisturize and add color to the lips.
Guru Score
The Guru Score: every expert's verdict on a product, in one simple number.
Under the score you'll see how many experts weighed in, or "Early verdict" while only a few have. Paid takes count for half in the score.
Guru Certified means at least 6 experts, a score of 85% or more, and almost no Nays.
How we score →Mixed
Early verdict · Few reviews so farWhat the gurus are saying
This lip butter earns strong praise for its texture and performance, with one expert calling it a standout favorite. However, another found little reason to reach for yet another lip balm, seeing nothing particularly distinctive about it. The split reflects a genuine divide: some find it genuinely lovely, while others see it as a solid but unremarkable addition to an already crowded category.
What they liked
What they flagged
Every take we've logged from this product's reviews across YouTube. Click any row to watch the moment they said it.
Independent of what the gurus think, this is what the published research supports about the main active ingredients here.
A tinted lip butter from Rare Beauty in the shade Loved, designed to moisturize and add color to the lips.
The gurus mostly approve it, but with enough reservations to keep it in the middle at a Guru Score of 68%.
Rare Beauty Find Comfort Lip Butter in Loved holds a Guru Score of 68%. That is our read on how warmly the experts talk about it, based on the verdicts of 2 expert reviewers we have collected.
Lower-priced lip products the gurus still rate highly, versus this mid-range pick.
See how they stack up →Other products the same gurus have weighed in on, plus more from this brand and category.
Compare side by side →Stories where our editors dug into this product or its brand.
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