Index / Sunday Riley / C.E.O. 15% Vitamin C Brightening Serum
Sunday Riley

Sunday Riley C.E.O. 15% Vitamin C Brightening Serum.

About this product

A 15% vitamin C serum featuring tetrahexyldecyl ascorbate (THD), designed to brighten skin and provide antioxidant benefits without the irritation of L-ascorbic acid.

More from Sunday Riley 15 products · Guru Score 72% →

Guru Score

64%

Mixed

11 experts · Strong agreement

What the gurus are saying

THD ascorbate lets this serum layer smoothly with peptides and other actives without stinging, and gurus praise how it hydrates and absorbs quickly. The catch is fragrance, lemon citrus oil plus added scent can trigger sensitivity or rosacea flare-ups in people with reactive skin, and the price tag around $85 is steep for what you get. Those with hardy, non-reactive skin who like a luxurious texture and citrus scent find it lovely; anyone with fragrance sensitivity or a tight budget may want to explore gentler or cheaper THD options first.
Synthesized from 11 expert reviews · most recent take August 2026

What they liked

  • Won't sting sensitive skin
  • Cream formula absorbs smoothly
  • Works with peptides without breaking them down

What they flagged

  • Contains essential oils despite being gentler
  • Pricey at $85

Best for

Combination skinNormal skin

Type

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What the gurus are saying.

Every take we've logged from this product's reviews across YouTube. Click any row to watch the moment they said it.

All takes Yay takes Nay takes Mixed takes Hide sponsored
~Yay
"If you're using peptides, you can switch to a THD derivative vitamin C like this one by Sunday Riley. It's great for sensitive skin because it's only 15% vitamin C with a different pH balance than an L-ascorbic acid, and I love it."
All 4 takes from Darnell Cox | 50+ Healthy Aging Expert
Over 30 and ready to master the ultimate MORNING skincare routine? 🎙️Join me for an IG Live Show
"What I'm using is a THD derivative. This is by Sunday Riley. It is a 15% vitamin C brightening serum, but it's a THD derivative. And so, what that means is it's at a different acidity, so it does not break those peptide bonds. It makes it so much better for your peptides because your peptides will continue to work. So, they're still soaked into my skin that working. This is another one I love."
Over 30 and ready to master the ultimate skincare routine? 🎙️Join me for an IG Live Show where
"The Sunday Riley C.E.O. is a great vitamin C. Like Skinfix, it's a THD derivative rather than an ascorbic acid, so there's no waiting at all before layering it with peptides."
Your neck is snitching on you
"When I am doing peptides on my neck, I use a THD derivative vitamin C like this one by Sunday Riley instead of the L-ascorbic acid version, because it is slower reacting and gives the peptide a chance to soak in and do its job before the vitamin C breaks those bonds."
10 Step Skincare Routine for “Glass Skin”✨ 🎙️On yesterday‘s live show I went over skincare 101
"If you're using peptides, you can switch to a THD derivative vitamin C like this one by Sunday Riley. It's great for sensitive skin because it's only 15% vitamin C with a different pH balance than an L-ascorbic acid, and I love it."
~Nay
"This one is an absolute disaster in a bottle"
All 2 takes from Dr. Vanita Rattan
The BEST & WORST Vitamin C for brown/ black skin | Dr Vanita Rattan
"This one is an absolute disaster in a bottle"
RATING VIRAL SKINCARE - DR V
"The second ingredient here is Tetra hexyl decyl ascorbate, which means it's a high percentage and actually this is one of the most expensive forms of vitamin C. It's fat soluble, it's one of my favorite forms of vitamin C for skin of color. The negatives with this is that they've gone to town with the fragrance they put in lemon citrus oil plus fragrance. [...] It's a bit sticky, it doesn't penetrate as easily. It gives you more of a gloss finish on top of the skin."
~Mixed
"It layered beautifully with my other products and my makeup was so glowy when I used it. But this product has a lot of fragrance, and over the course of the day, I could feel my rosacea getting a little bit excited. [...] If you have sensitive skin when it comes to vitamin C, but you are not necessarily sensitive to fragrance, this is a really beautiful product and it definitely feels luxurious when you apply it."
~Mixed
"The downside, [...] other than it being quite expensive, is that it has quite a few essential oils, so if you're switching to a derivative because your skin is so reactive, this might not be the best choice. It's really a treat to yourself because it smells divine and has an amazing texture, but still I'll go back to Geek & Gorgeous."
All 2 takes from Doctor Anne
I Used Up ALL of These in 2025 - Skincare, Hair & Makeup Empties | Doctor Anne
"The downside, [...] other than it being quite expensive, is that it has quite a few essential oils, so if you're switching to a derivative because your skin is so reactive, this might not be the best choice. It's really a treat to yourself because it smells divine and has an amazing texture, but still I'll go back to Geek & Gorgeous."
Sunday Riley C.E.O. Vitamin C Serum Review: Is Tetrahexyldecyl Ascorbate better than Ascorbic Acid?
"The Sunday Riley C.E.O. Serum feels like a lotion when applied, is white, and has a beautiful, subtle citrussy scent. The website recommends two pumps morning and night, but one pump is enough to cover the face and take it down the neck. It uses Tetrahexyldecyl Ascorbate rather than L-Ascorbic Acid, which has a lower irritation potential and can be used twice a day and alongside other actives."
~Mixed
"I'll be honest, not actually my favorite vitamin C."
~Yay
"I have been testing this and really liking it. It's hydrating, so it's very moisturizing as a serum. It doesn't sting my skin at all. It's 15% THD ascorbate but it also contains some other goodies too. It has a soybean derived phytosterol complex which helps to calm down the skin. It also has saccharide isomerate extract which helps reduce the appearance of large pores and it has glycolic acid which is an alpha hydroxy acid that helps to exfoliate."
~Yay
"The one vitamin C that I love that has worked for me even though I have acne prone skin is the Sunday Riley 15% and I think it's because it's THD Corbit which is a slightly different formula than ethyl ascorbic acid, which kind of works better for me."
Top Pick: vitamin c serum
All 4 takes from Nipun Kapur
Skincare I will always buy | My holy grail skincare products
"The Sunday Riley C.E.O. the 15% THD ascorbate vitamin C serum, if I start going back to vitamin C again in my peptide break morning skincare routine, 100% I'm going to be using this one. So this is an absolute holy grail in the vitamin C category."
LAYERED - Skincare Live
"Sunday Riley is really really good it's one of my favorite."
Skincare that is worth your money! | Nipun Kapur
"Sunday Riley CEO 15% Vitamin C serum is a formula that will work on all skin types."
Best Anti Aging Products & Ingredients by Dermatologist Dr Samar Karam | Nipun Kapur
"The one vitamin C that I love that has worked for me even though I have acne prone skin is the Sunday Riley 15% and I think it's because it's THD Corbit which is a slightly different formula than ethyl ascorbic acid, which kind of works better for me."
~Mixed
"So if you really want the benefits of topical vitamin C, THD may be easier to tolerate, maybe more reliable of an ingredient for formulators to work with, but for you the consumer you may not be getting the full package of benefits, but you may be getting just enough benefits to meet your needs. For example, THD as an antioxidant, it may be helpful in fading hyperpigmentation, it may be helpful in combating against oxidative stress from environmental exposures."
~Nay
"I also tried these products—the C.E.O. oil and the C.E.O. cream—and both of them broke me out horribly. I'm a little bit more sensitive to citrus and maybe that's why this broke me out. I just don't recommend this and it's really expensive for what it is. If you are looking for a tetrahexyldecyl ascorbate that's really good and not like $85, The Ordinary has one that's like 10 bucks and I would highly recommend this."
~Yay
"I love this option if you've already tried the lower percentage and you're ready for something more. No irritation, you're going to go up to this one. Or if you have redness prone skin because this has some added ingredients into it to reduce redness of the skin, which is such a problem for me, it's such something I struggle with. So this is a really good option for wanting vitamin C benefits, sensitive skin, rosacea prone, redness skin. I love this option for that group of people."
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All 4 takes from The Budget Dermatologist
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"Sunday Riley has a tetrahexyldecyl ascorbate, THD ascorbate form of vitamin C serum as well that is sold at Dermtore that one also contains glycolic acid to help your skin cell turnover. [...] It's at a little bit less of a price point."
BUDGET Skincare Swaps! | The Budget Dermatologist
"This one by Sunday Riley, the 15% Vitamin C Brightening Serum, it also has that THD ascorbate in it. This is going to save you some money, not a lot, it's $85."
How To Pick a Budget Vitamin C Serum For YOUR Skin! | The Budget Derm Explains
"I love this option if you've already tried the lower percentage and you're ready for something more. No irritation, you're going to go up to this one. Or if you have redness prone skin because this has some added ingredients into it to reduce redness of the skin, which is such a problem for me, it's such something I struggle with. So this is a really good option for wanting vitamin C benefits, sensitive skin, rosacea prone, redness skin. I love this option for that group of people."
Vitamin C Serum HACK! 3 Easy Steps to Make Vitamin C Work For Your Anti-aging Routine!
"This has 15% THD in it, it's kind of a serum thin lotion texture, it has a slight scent of oranges or tangerine peel to it, it also has glycolic acid in it for skin texture improvement and phytosterols to reduce redness of the skin. I love that we know the percentage of THD in this product. I think overall it is a very fabulous formulation for my vitamin C hack here, but it's not my favorite. It is very good. This one is $85."
~Yay
"The Sunday Riley CEO is definitely developed a cult following and a lot of people absolutely adore it. It also comes in a pump which I love so it's not exposed to oxygen constantly. The glass tube is semi- [...] opaque, I think they could have done a little bit better, but this is a 15% THD. [...] It does have more of an opaque finish and it also has a little bit of an oilier residue to it, but it is super fast absorbing and it has a slight citrusy scent just in case that may offend you."
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All 4 takes from Dr. Shereene Idriss
New Vitamin C! Tetrahexyldecyl Ascorbate & 3-O Ethyl Ascorbic Acid | Dr. Shereene Idriss
"The Sunday Riley CEO is definitely developed a cult following and a lot of people absolutely adore it. It also comes in a pump which I love so it's not exposed to oxygen constantly. The glass tube is semi- [...] opaque, I think they could have done a little bit better, but this is a 15% THD. [...] It does have more of an opaque finish and it also has a little bit of an oilier residue to it, but it is super fast absorbing and it has a slight citrusy scent just in case that may offend you."
Dermstore Black Friday Sale Top Picks 2021! | Dr. Shereene Idriss
"Sunday Riley C.E.O. Brightening Serum is 15 percent tetrahexyldecyl ascorbate, which is better geared towards those who have sensitive skin and who don't want to use ascorbic acid. It is an extremely runny, lightweight serum, opaque in nature. The texture is beautiful and it does not feel greasy at all. This is one that I do recommend you try if you have sensitive skin and you want to jump on the vitamin C game. [...] It is very nice."
Best Vitamin C Forms & Products for Every Skin Type! | Dr. Shereene Idriss
"Sunday Riley has their CEO Vitamin C Brightening Serum at $85 with squalane to help replenish your skin barrier. This one is also very liquid and syrupy."
Sephora Holiday Savings Event 2022 Recommendations! | Dr. Shereene Idriss
"Sunday Riley's CEO 15 vitamin C brightening serum is made up with 15 percent tetrahexyldecyl ascorbate. It retails for 85 bucks. Tetrahexyldecyl is very expensive but it does help to reduce the look of redness and sensitivity."

Frequently asked.

What is Sunday Riley C.E.O. 15% Vitamin C Brightening Serum?

A 15% vitamin C serum featuring tetrahexyldecyl ascorbate (THD), designed to brighten skin and provide antioxidant benefits without the irritation of L-ascorbic acid.

Is Sunday Riley C.E.O. 15% Vitamin C Brightening Serum worth it?

The gurus are split. 5 of the 11 gurus give it their stamp of approval while 2 would skip it, which lands it in the middle at a Guru Score of 64%.

What is Sunday Riley C.E.O. 15% Vitamin C Brightening Serum's Guru Score?

Sunday Riley C.E.O. 15% Vitamin C Brightening Serum holds a Guru Score of 64%. That is our read on how warmly the experts talk about it, based on the verdicts of 11 expert reviewers we have collected. At least one expert has named it a Top Pick in its category.

Who is Sunday Riley C.E.O. 15% Vitamin C Brightening Serum best for?

Sunday Riley C.E.O. 15% Vitamin C Brightening Serum is generally suited to combination skin and normal skin.

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